Friday, June 3, 2011

Spread the Word, Help a Dog with Pedigree "Every Dog Deserves" Campaign

Cosmo Havanese thinks every dog deserves a food bowl
the size of this one! 
This spring, Pedigree launched a brand new dry food formula – its best recipe ever. In celebration of this, Pedigree is planning to donate more than 100,000 lbs of food to shelters across the country, because they believe “Every Dog Deserves” leading nutrition.

Chelsea Kane, of Dancing with the Stars fame, helped them kick off the “Every Dog Deserves” campaign by delivering the first 10,000 lbs food donation to the Amanda Foundation in Beverly Hills on June 1.

Throughout the month of June, here's how you can help Pedigree help dogs:
  • Visit Pedigree Adoption Drive on Facebook and tell them what you think Every Dog Deserves
  • Include @PedigreeUS in your posts on Twitter to help spread the word and use the #everydogdeserves hashtag. Sample post: #everydogdeserves a full tummy and tasty noms! Help @PedigreeUS help dogs! (This is what Cosmo Havanese believes!)
  • For each Like, comment, @reply, re-tweet, photo, upload, etc., directed at Pedigree, they will donate one pound of food (up to 100,000 pounds total). 
Every single engagement with Pedigree on Facebook and Twitter helps feed dogs.

Pedigree is also donating $1,000 to the pet rescue organization of our choice and we couldn't be more excited! We'll announce the recipient of the donation later this month.

Now go off and spread the word and help us help dogs! 


  1. I am so glad to help Pedigree help all dogs, but just wish more help could be given to those dogs and (cats) displaced by storms and floods. I wish there was a Pedigree Yellow Cross for these animals.