For the second year, Edie Jarolim from
Will My Dog Hate Me and Amy Burkert from
GoPetFriendly.com are hosting the Pet Blogger Challenge. It's hard to believe a year has passed since the first challenge, where we all took a look at our blogger challenges and goals.
So here we go again! On with the Pet Blogger Challenge, Year Two!
The Challenge Questions:
1. Provide a link to your post from last year’s Pet Blogger Challenge so we can refresh our memories.
I had to refresh my own memory... I only hoped I had done half the things I had posted in the Pet Blogger Challenge last year!
2. What do you consider the most important goals you set out in last year’s post?
Last year was our first full calendar year of blogging and one goal was to focuse on the basics -- completing an About Us section and securing our own url at www.ToDogWithLove.com.
3. Have you made progress toward those goals, or have your goals changed over the past year?
Yes, we've made lots of progress and our goals haven't really changed. I'd like to continue to inform, educate and entertain while building on the relationships we've built with other bloggers and companies in the pet industry. We've also had more amazing experiences including another year of BlogPaws, speaking at BarkWorld Expo, trips to Pedigree and Hills headquarters and "VIP Blogger" status at the AKC/Eukanuba National Championships!
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At the AKC/Eukanuba National Championship dog show with
Best In Show bloggers, sponsors and London the Standard Poodle |
4. Has your opinion of blogging on a schedule or as the spirit moves you changed? Which are you doing now? Do you still worry about lost traffic, momentum, etc?
While I think quality posts are more important than quantity, I do think an average of about three posts a week are helpful for maintaing traffic. That said, I don't stress over a few lighter weeks... as long as the quality is there, the traffic still comes. We also like to offer a variety of posts with information you can use, fun giveaways and photos to make you smile!
5. Are you generating income from your blog? Has this changed since last year?
Creating value from a blog can take many forms, from building relationships to getting the opportunities for unique experiences to promoting a business. Do I feel the value, yes! Am I generating some income, yes!
The number of opportunities have certainly grown since last year, and I'd like to continue to look at more ways to incorporate advertising and to help companies grow their brand through spokesperson opportunities and events.
If you are generating income, how (e.g. sponsor ads, affiliate relationships, spokesperson opportunities)?
Currently we're generating income from sponsored posts and affiliate relationships. And by working with sponsors and doing things like hosting Twitter parties, we've also raised donations for some of our favorite rescue organizations like
Havanese Rescue and by our involvement with
Santa Paws Drive.
6. Have your likes and dislikes about blogging changed since last year?
No, they are pretty much the same. I'm grateful for all the wonderful experiences we've had this year, time we've been able to spend with other bloggers, and some fun interviews like this one with
Edie and Animal Cafe!
7. Overall, are you pleased with the progress you made in 2011?
Yes!
8. How do you see your blog changing/growing in 2012?
Perhaps some creative (graphic) enhancements, improved photography (thanks to a new camera!), and more of the same... like activities you can enjoy with your pet and more ways to keep you and your pet healthy, happy ... and stylish!
I'd also like to continue to evaluate advertising and spokesperson opportunities, work with some of our favorite brands and continue to bring readers some cool and unique products like
some of these we discovered at local events in the Atlanta area.
I think it's super important to spend time DOING rather than all our time WRITING... so we'll continue to do agility and try more new activities -- like the
lure coursing and
sheep herding Cosmo experienced last year. And you'll be able to learn about the activities and how you can get involved right here!
Enough about us. Now let's read about what everyone else has been up to this year!